Drugstore lip balm showdown: Maybelline vs Revlon vs Neutrogena vs L’oreal
I’ve been wanting to do a comparison between the major drugstore brand colored lip balms, and now that I finally got my hands on the L’oreal balms, it’s finally time for a showdown
Here are our contestants:
- Maybelline Baby Lips
- Revlon Lip Butters
- Neutrogena Revitalizing Lip Balms
- L’oreal Colour Riche Balms

From left to right: Maybelline Baby Lips, Revlon Lip Butter, Neutrogena Revitalizing Lip Balm, and L’oreal Colour Riche Balm
Ready? May the best lip balm win!
Maybelline Baby Lips
Packaging
Very average lip balm packaging, not too great but not terrible either. I do like the clear cap, which makes finding the colors easier. The bright colors of the case and the typography also adds some pizazz to the overall product
Color
Though they claim to have “6″ shades, 2 of these are clear, so really there are only 4. What’s great about these 4 shades is that they’re totally different: you have a red, a pink, a violet, and a peach. Though these colors sound and look bold, the wash is actually very sheer, so they’re very wearable. Though in my opinion, the colors are a bit too sheer, and you really need to layer it on to get some color.
Moisturization
Baby lips is a very fitting name for the product because it does make my lips very soft
There’s no waxy residue when applied and it actually has decent staying power! The SPF20 is great, so not only are your lips moisturized, but also protected from the sun. I’ve actually used Quenched as an evening lip treatment and it works quite well.
Revlon Lip Butters
Packaging
Love the packaging, the frosted plastic cap with the quilted ridges/pattern makes this look like a high-end product! I love how the cap color also reflects the actual lip balm color – again, easy identification
Color
These little babies come in 20 different shades, and the only problem with that is I want to buy them all D: The colors are extremely pigmented for what you’d expect in a tinted lip balm, and with the huge selection, it’s easy to find a shade that flatters you. I have 7 of these and plan on buying more, but just from the 7 it was difficult to pick my favorites – they’re all so gorgeous!
Moisturization
For lip balms this pigmented, you’d think it’d lack in the moisture department – wrong! It applies like butter on your lips and makes them feel very soft and supple. The moisturizing element is definitely there – though it’s slightly less than what I get from Maybelline Baby Lips. It’s also a shame that these don’t have SPF
Neutrogena Revitalizing Lip Balms
Reviewed these already in a previous post. Next!
L’oreal Colour Riche Balms

Left to right: Nourishing Nude and Rose Elixir
Packaging
The packaging is very similar to Revlon’s, looking more like a high end lip product than a drugstore one
But I have a pet peeve: that little ridge at the bottom of the lipstick that has to match the hole in the cap – I always mismatching it and having to fix it
Since when did closing your lip balm turn into such a hassle? What a shame
Color
These come in 8 shades, from pinks to mauves to nudes. However, these are extremely sheer, with the pigmentation level of Maybelline’s Baby Lips. It’s such a shame, because the colors look so gorgeous in the tubes, yet they barely show up on my lips
I will most likely be returning these and buying the Colour Riche lipsticks instead.
Moisturization
In terms of moisturization, it’s on par with Revlon Lip Butters, though it doesn’t feel quite as rich when applied, nor does it seem to last as long. Where it does seem to excel is it’s SPF15. Yes, even our lips need sun protection
Swatches & Conclusion

1. L’oreal Rose Elixer; 2. L’oreal Nourishing Nude; 3. Neutrogena Petal Glow; 4. Revlon Tutti Frutti; 5. Revlon Sweet Tart 6. Maybelline Cherry Me; 7. Maybelline Pink Punch
See how sheer the L’oreal Colour Riche Balms are? On the other hand, look how much color the Revlon Lip Butters pack!

1. Maybelline Pink Punch; 2. Maybelline Cherry Me; 3.Revlon Sweet Tart; 4. Revlon Tutti Frutti; 5. L’oreal Nourishing Nude; 6. L’oreal Rose Elixer;
Again, notice how the Revlon Lip Butters just have such rich colors. The Maybelline Baby Lips leave a nice tint, but only after aggressive layering. On the other hand, the L’oreal Colour Riche Balms were hopeless, no matter how many times I applied them
Winner: Revlon Lip Butters
This was pretty obvious – Revlon won by a landslide for me. Have you tried any of these products before? What are your thoughts on them?
Hope you all found this review/comparison helpful!





